onsite
Web Strategy Specialist - Levitate
Software Engineer
Seeking a Web Strategy Specialist to drive online growth. This role focuses on developing and implementing digital marketing strategies, optimizing website performance, and leveraging analytics to achieve business objectives.
About the role
Key Responsibilities
- Develop and execute comprehensive web strategies to enhance online presence and achieve business goals.
- Conduct market research and competitor analysis to identify opportunities for growth.
- Oversee website content, ensuring it is engaging, SEO-optimized, and aligned with brand messaging.
- Analyze website traffic and user behavior using analytics tools to inform strategy adjustments.
- Collaborate with cross-functional teams to implement digital marketing campaigns and initiatives.
- Manage and prioritize web projects, ensuring timely delivery and successful outcomes.
Requirements
- Proven experience in web strategy development and digital marketing.
- Strong understanding of SEO, SEM, and content management systems.
- Proficiency in web analytics tools (e.g., Google Analytics).
- Excellent project management and communication skills.
- Ability to translate data insights into actionable strategies.
Skills
digital marketingseoanalyticsproject management