Web Developer & Digital Optimisation Specialist 12-Mos Contract - Boomering Inc

Position Title: Website Developer & Digital Optimisation Specialist Work Set-up: Permanent Work From Home Employment Type: Project-Based Employment (12-Month Contract) Schedule: Monday to Friday, Morning Shift (AU Shift) Salary: Php 75,000- Php 80,000 Join Our Team at Boomering! Boomering is looking for an experienced Website Developer & Digital Optimisation Specialist to support one of our valued Australian clients on a 12-month project focused on website migration, digital transformation, and ongoing website optimisation. You'll be responsible for supporting approximately 50 websites across 35 trading brands throughout Australia and New Zealand, ensuring website stability, performance, security, and an exceptional user experience during a significant business transformation initiative. This is an excellent opportunity to work on a high-impact digital project with the potential for extension based on ongoing project requirements. JOB DESCRIPTION FOR A WEBSITE DEVELOPER As a Website Developer You will build, maintain, and optimise websites, landing pages, and forms while ensuring reliable performance, security, and user experience. You will work closely with marketing stakeholders, resolve helpdesk requests, and support ongoing website migration and improvement projects. Responsibilities as a Website Developer Website Development & Maintenance • Build and update responsive websites, landing pages, and web forms. • Manage CMS themes, plugins, integrations, updates, backups, and routine maintenance. • Monitor website uptime and resolve technical issues across approximately 50 websites. Optimisation, SEO & GEO • Improve page speed, usability, accessibility, conversion performance, and mobile responsiveness. • Apply technical SEO and Generative Engine Optimisation (GEO) best practices. • Use analytics and performance data to recommend and implement improvements. Website Redesign, UX & Brand Experience • Lead website redesign and enhancement projects to improve user experience, customer journeys, and conversion performance. • Identify opportunities to modernise website design, navigation, content presentation, and functionality across multiple travel and holiday brands. • Apply UX best practices, user behaviour insights, and analytics data to optimise customer engagement and online enquiries. • Recommend and implement improvements that enhance visual appeal, usability, accessibility, and overall brand experience across desktop and mobile devices. Helpdesk & Stakeholder Support • Handle website helpdesk requests from local trading brands across Australia and New Zealand. • Communicate clearly with non-technical stakeholders and provide timely progress updates. • Document fixes, updates, and recurring issues to support efficient website operations. Qualifications as a Website Developer would be: Experience & Technical Skills • 3-4 years of professional website development experience. • Strong experience managing multiple websites. • Proven experience leading website optimisation initiatives. • Understanding of UX/UI principles, customer journey mapping, and conversion rate optimisation (CRO). • Ability to balance technical requirements with marketing, branding, and customer experience objectives. • Strong ownership and stakeholder communication. • Advanced WordPress/CMS expertise. • SEO, GEO, Analytics, Performance optimisation. Deliverables and Success Metrics • Websites remain stable, secure, current, and available with minimal downtime. • Helpdesk requests and critical issues are resolved within agreed timelines. • Measurable improvements in website speed, search visibility, usability, and conversion performance. • Successful delivery of website redesign and optimisation initiatives that strengthen brand presentation and improve the customer experience.