Web Designer - WPP Production

We are WPP Production - the unified global production company that brings together all of WPP's content producers, studios and craft experts into one connected organisation. We combine world-class human craft with next generation technology to originate, design, and deliver multi-channel content systems at scale. Built for borderless collaboration and powered by deep craft expertise, we are the production engine designed for today's always on, AI driven marketing world.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com .

What does a Web Designer do in WPP Production? Web Designers create new artwork and localise supplied artwork (hardware, screens, lifestyle, etc) in a Photoshop file based on the requirements for the locale, optimises the asset for visual clarity set by the client’s standards, exports the asset into various formats required by the deliverable and checks the assets into a repository.

Key Responsibilities:

• Update product imagery and UI elements in Photoshop comps, and output web graphics
• Structure Photoshop comps to optimise efficient production design and localisation workflows using slices, smart objects, and layer comps
• Track and check on web graphics using a version control system
• Work closely with producers, traffic, development, publishing, and international teams to meet project goals and ensure efficient file handoffs for localization
• Review final webpages and HTML email with an exacting eye, ensuring that graphics and layouts are flawless
• Support training of newer team members

Requirements:

• A bachelor’s degree in a relevant field or at least 2 years equivalent experience in a hands-on high-volume web or HTML email design and publishing environment (or equivalent)
• Photoshop expertise, particularly setting up files for web production and adhering to graphic design standards
• Excellent design and typography sensibilities applicable to web pages and HTML email
• Solid standards-based HTML, CSS, and general web publishing knowledge
• Highly detail oriented, with a drive for perfection down to the last pixel
• Self-motivated with strong written and verbal communication skills in English, both written and verbal
• Establishes rapport and collaborates easily with designers and web developers
• Able to adhere to a consistent graphic production and checking process, while also identifying opportunities for improvement
• Ability to be client facing