Strategy and Digital Manager - Colgate Palmolive

Key Responsibilities

• Develop and execute comprehensive digital marketing strategies across web, social, and paid media to support brand objectives.
• Lead cross‑functional projects, coordinating with creative, product, and analytics teams to deliver integrated campaigns on schedule and within budget.
• Analyze performance metrics, generate actionable insights, and optimize campaigns for traffic, engagement, and conversion.
• Manage SEO/SEM initiatives, including keyword research, on‑page optimization, and paid search strategy to increase organic and paid visibility.
• Oversee content planning and production, ensuring alignment with brand voice and digital best practices.

Requirements

• 5+ years of experience in digital marketing or strategy roles, preferably in consumer goods.
• Proven track record of managing multi‑channel campaigns and delivering measurable results.
• Strong analytical skills with proficiency in Google Analytics, data visualization tools, and Excel.
• Excellent project management, communication, and stakeholder‑management abilities.
• Knowledge of SEO/SEM, social media advertising, and content management systems.