Sr Product Manager, GenAI

About The Role

Uber utilizes an internally built CRM system to send billions of messages to users across various channels including Email, Push, SMS, WhatsApp, and in-app surfaces. Currently, a significant portion of marketing activities, such as audience selection, content design, campaign setup, and performance review, are conducted manually.

We are seeking a Senior Product Manager to spearhead the development of AI-driven tools and systems. The goal is to reduce manual effort, unearth intelligent insights, and enhance operational efficiency for marketers at scale. This role involves close collaboration with Engineering, Data Science, Marketing, and Legal teams to ensure the creation of responsible and impactful AI solutions that will revolutionize how Uber engages with its users through marketing.

What The Candidate Will Need

• Build tools to increase the efficiency of marketing teams, for example, a content review co-pilot for content quality and automated visual quality checks.
• Develop intelligent assistants that help marketers identify new opportunities, such as untapped segments or trending issues that can resonate with customers.
• Evangelize the use of AI in marketing within Uber and facilitate its adoption across global teams.
• Partner with Marketing, Product, Legal, and Operations teams to comprehend pain points and define high-impact AI use cases spanning content generation, creative review, and campaign planning.
• Prioritize across a diverse set of stakeholders and leverage data to guide product decisions and trade-offs.
• Develop a vision and roadmap, plan deliverables, design, and launch products that are scalable, secure, and privacy-safe.

Basic Qualifications

• Bachelor's degree in Computer Science, Engineering, or a related technical field.
• 8+ years of product management experience, including launching 0-to-1 products.
• Hands-on experience building or working with AI/ML-based platforms.
• Basic understanding of how Marketing Tech (Email, Push, SMS) works.
• Strong analytical and problem-solving skills.
• Demonstrated ability to lead cross-functional teams, prioritize based on business impact, and communicate clearly with stakeholders at all levels.

Preferred Qualifications

• Master's degree in Computer Science, Engineering, or an MBA.
• Expertise with Digital Marketing / CRM space.
• Deep knowledge of the industry trends in Gen AI.