Senior Marketing Manager, Global Community

About the Role

Epic Games is looking for a Senior Marketing Manager, Global Community to join our growing team. The Senior Marketing Manager will be a key leader in developing and executing global marketing strategies specifically designed to cultivate, grow, and engage our global community. This role demands a strategic thinker with a passion for community building and a proven track record in driving successful marketing initiatives within the gaming or tech industry.

What You'll Do

• Develop and execute comprehensive global marketing strategies focused on community growth, engagement, and retention across various platforms and regions.
• Collaborate closely with community management, developer programs, and product teams to ensure cohesive messaging and integrated campaigns.
• Lead the planning and execution of go-to-market strategies for new community initiatives, features, and content.
• Utilize data and insights to identify audience segments, understand their needs, and tailor marketing efforts to maximize impact.
• Oversee the creation of compelling marketing assets and content, ensuring brand consistency and relevance across all community touchpoints.
• Manage project timelines, budgets, and cross-functional dependencies to deliver campaigns on schedule and within scope.
• Drive performance analysis and reporting of community marketing initiatives, providing actionable insights for continuous improvement.
• Stay ahead of industry trends and competitive landscape to identify new opportunities for community engagement and growth.

What We're Looking For

• Proven experience in marketing, with a significant focus on community building, developer relations, or a related field within the gaming or tech industry.
• Demonstrated ability to develop and execute successful global marketing strategies that drive community growth and engagement.
• Strong understanding of various marketing channels and tactics, with a focus on digital marketing, content marketing, and social media.
• Excellent project management skills, with the ability to manage multiple campaigns simultaneously and meet deadlines.
• Exceptional communication and interpersonal skills, capable of working effectively with cross-functional teams and external partners.
• Data-driven mindset with experience in performance analysis and reporting.
• A passion for community and a deep understanding of what motivates engagement.