Salesforce Product & Technical Manager

Job Title: Salesforce Product & Technical Manager Location: Remote Role Type: Full-Time

Working Hours: Must align to Sydney, Australia (9:00am–5:00pm AEST, Mon–Fri)

Who Are We?

At Reef, we connect elite talent with high-growth companies building world-class teams.

We work exclusively with the top 3% of candidates and match them with established companies across Australia, New Zealand, the US, and UK that are serious about investing in their people and operational infrastructure.

We support your integration into these companies by providing additional training, admin/HR support, and access to our growing community of high-performing professionals.

About the Role

We’re seeking a senior Salesforce Product & Technical Lead to take full ownership of Salesforce, data quality, and CRM performance within a fast-growing, high-performance business.

This role goes beyond development - you will act as the owner of the Salesforce ecosystem, responsible for driving improvements, managing priorities, and ensuring the platform supports business outcomes effectively. You will work closely with internal stakeholders while managing a Salesforce Administrator, ensuring that both technical execution and day-to-day operations are aligned with broader business goals.

This is a hands-on leadership role suited to someone who can both build and guide - combining strong Salesforce development capabilities with product thinking, prioritisation, and project ownership. You will be responsible for identifying gaps, pushing initiatives forward, and ensuring Salesforce evolves into a scalable, high-performing system that supports growth.

This role is ideal for someone who enjoys taking ownership, driving clarity in ambiguous environments, and delivering both technical and commercial impact.

Key Responsibilities:

Own and manage the Salesforce platform end-to-end, including performance, scalability, and data quality

Act as the primary point of ownership for Salesforce across the business

Prioritise and manage Salesforce-related projects, ensuring alignment with business goals

Lead and manage a Salesforce Administrator, providing direction, oversight, and support

Develop and maintain custom Salesforce solutions using Apex and Lightning Web Components (LWC)

Design and maintain scalable CRM architecture and workflows

Identify inefficiencies, gaps, and opportunities across data and system processes

Drive improvements in data quality, hygiene, and usability across the platform

Oversee data enrichment, ingestion, and automation workflows

Manage integrations between Salesforce and external tools

Collaborate closely with leadership, operations, and data teams to align priorities

Troubleshoot and resolve issues in a live production environment

Build systems, documentation, and processes to suppo