onsite
Retention Analytics Manager - Mat Cover - Entain
Software Engineer
Retention Analytics Manager driving player engagement through data‑driven insights, leveraging SQL, Python, and machine learning to uncover actionable patterns and optimize retention strategies.
About the role
Key Responsibilities
- Analyze large customer datasets to identify retention drivers and churn risks.
- Design and execute A/B tests to evaluate retention initiatives and measure impact.
- Develop predictive models using machine learning to forecast player lifetime value and segment audiences.
- Create interactive dashboards and visualizations to communicate findings to cross‑functional teams.
- Collaborate with product, marketing, and data engineering to translate insights into actionable strategies.
Requirements
- Proven experience in retention analytics within a gaming or digital entertainment environment.
- Strong proficiency in SQL and Python for data extraction, manipulation, and modeling.
- Hands‑on experience with machine learning frameworks (e.g., scikit‑learn, TensorFlow) and A/B testing platforms.
- Excellent communication skills with the ability to present complex insights to non‑technical stakeholders.
- Analytical mindset, detail oriented, and comfortable working in a fast‑paced, data‑rich environment.
Skills
sqlpythonmachine learning