Job Objective
Play a crucial role in building and maintaining positive relationships between GEPD and patients and patient groups, ensuring patient-centricity mindset internally and externally ,collaboration with cross-functional teams to bridge patient-centered initiatives with medical and scientific strategy by supporting patient access, education, engagement programs, and ensuring accurate medical communication aligned with clinical evidence, regulatory standards, and organizational objectives.
Key responsibility
- Build and maintain relationships with patient advocacy groups and key opinion leaders to ensure a strong patient voice in decision-making processes via engaging with these groups to understand patient needs, gather feedback, and collaborate on initiatives that improve patient outcomes and access to treatments.
- Represent the company at patient advocacy events, conferences, and industry forums to engage with patients and gain insights into their needs and concerns.
- Collaborate with internal stakeholders to identify barriers to patient access and develop mitigation strategies & ensure integration of patient-centric initiatives into overall business strategies.
- Develop and implement patient support programs to enhance the overall patient experience, including access programs, education initiatives, and adherence support.
- Monitor and evaluate patient program outcomes and satisfaction.
- Support national medical education activities, including CME programs and scientific meetings.
- Support real-world evidence initiatives and investigator-initiated studies.
- Collect and analyze patient and clinical insights to support medical strategy.
- Contribute to publication planning and scientific communication activities.
- Build and maintain professional relationships with top healthcare professionals and key opinion leaders that are involved in top local and international patient's and scientific organizations .
- Support advisory boards, scientific discussions, and medical training sessions when needed
- Establish partnerships with other pharmaceutical companies, research institutions, and Gov healthcare organizations.
- Actively engage in industry events, conferences, and forums to connect with key players, share insights, and stay informed about the latest developments.
- Actively engage and collaborate with local and international patient groups as WFH, IPOPI etc
- Develop and implement effective communication strategies targeting patients,
- Create educational materials, including brochures, websites, and other resources to support patient understanding of products and therapeutic interventions
- Advocate patient perspectives within the company, influencing decision-making processes and ensuring that patient needs are considered in product development, marketing an