remote
Manager , Data and Analytics
Software Engineer
Lead data and analytics initiatives, driving audience suppression and data tagging across CDP and CRM platforms using BigQuery to deliver actionable insights and optimize marketing performance.
About the role
Key Responsibilities
- Design and implement data models in BigQuery to support audience suppression and segmentation across CDP and CRM systems.
- Collaborate with marketing, product, and engineering teams to define data tagging standards and ensure consistent data capture.
- Analyze large datasets to uncover trends, identify data quality issues, and recommend improvements to data pipelines.
- Develop dashboards and reports that translate complex analytics into clear, actionable insights for stakeholders.
- Lead cross-functional projects to integrate new data sources and enhance existing data infrastructure.
Requirements
- Proven experience managing data and analytics projects in a marketing or tech environment.
- Strong proficiency with BigQuery, SQL, and data modeling best practices.
- Hands‑on experience with CDP and CRM platforms and data tagging frameworks.
- Excellent analytical, problem‑solving, and communication skills.
- Ability to work independently and drive initiatives from concept to production.