Lead GTM Analytics Engineer

Who we are

DigiCert is a global leader in intelligent trust. We protect the digital world by ensuring the security, privacy, and authenticity of every interaction. Our AI-powered DigiCert ONE platform unifies PKI, DNS, and certificate lifecycle management, to secure infrastructure, software, devices, messages, AI content and agents. Learn why more than 100,000 organizations, including 90% of the Fortune 500, choose DigiCert to stop today’s threats and prepare for a quantum-safe future at www.digicert.com

Job summary

Valimail, a DigiCert company, is helping build a more trusted digital world—starting with email. Valimail is a leader in Email Authentication as a Service. Built on open standards such as DMARC, DKIM, and SPF, Valimail pioneered automated email authentication to protect organizations from impersonation and fraud. Together, Valimail and DigiCert deliver scalable, automated trust—helping organizations operate securely today while preparing for what’s next.

If you’re excited about building meaningful security technology, shaping new categories, and working at the intersection of innovation and global impact, Valimail offers the opportunity to do exactly that.

The Lead GTM Analytics Engineer owns the data model that powers Valimail’s go-to-market execution across Sales, Marketing, Customer Success, and Partnerships. This role defines the metrics, attribution logic, and analytical foundations that enable predictable revenue performance and high-confidence decision-making. This is a senior individual contributor role responsible for translating ambiguous business questions into durable, scalable data structures, and delivering clear insights that directly influence GTM strategy and execution.

What you will do

• Design, build, and own the end-to-end GTM data model, including lifecycle stages, funnel metrics, attribution logic, forecasting signals, scoring inputs, and cross-sell indicators.
• Create and maintain a semantic layer that ensures consistent, trusted reporting across all GTM teams.
• Define GTM metrics, data standards, and analytical logic that unify Sales, Marketing, Customer Success, Partnerships, and Product GTM data.
• Partner with business and GTM leadership to translate strategic questions into scalable analytical models.
• Build and maintain BI dashboards and analyses (e.g., pipeline, conversion, campaign performance, onboarding, and cross-sell).
• Provide data logic that powers routing, scoring, enrichment, lifecycle automation, and GTM workflows.
• Partner closely with Systems and Operations teams to ensure workflows run on clean, validated, and battle-tested data models.
• Establish data validation, QA processes, and monitoring to maintain high data quality across systems.
• Document data models, definitions, and logic to ensure clarity, consistency, and usability across stakeholders.

What you will have

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