Lead Backend Engineer - Insense

Insense , a partner of Meta and TikTok, is a platform that helps brands work with creators. We connect companies with more than 68,500 trusted creators in 35+ countries, mainly in the U.S. Through Insense , brands can easily make content, run influencer campaigns, and grow their business. Today, over 2,000 mid-sized brands already use Insense to power their creator marketing.

Creators are shaping the future of marketing and driving real business impact. Join the economy that’s transforming how brands grow, we’d love for you to be part of this journey! Founded in 2016, we are a remote-first company of 40+ people from 13+ countries.

About the role

We are looking for a Lead Backend Engineer to join our team.

This is a hands-on role where you'll continue coding while also helping guide the technical direction of the team. You'll work on backend development, architecture decisions, code reviews, and solving complex technical challenges, while supporting other engineers and helping keep projects moving forward.

You'll partner closely with Product, Design, QA, and the rest of the Engineering team to build and improve features that bring value to our users.

We're looking for someone with solid backend engineering experience, a strong sense of ownership, and a product mindset. Someone who enjoys sharing knowledge, helping others grow, and leading through collaboration and technical expertise rather than traditional people management.

📍You must be within CET ±2 hours

⏰This is a full time role with a flexible schedule, you must be available every working day between 9 am and 12 pm EST.

Who we are looking for:

Required:

5+ years of backend engineering experience

Strong written and verbal English

Previous experience leading technical projects, mentoring engineers, or guiding a small engineering team

Proficiency in Ruby; experience with functional programming patterns is a strong plus

Advanced SQL / PostgreSQL knowledge

Experience with GraphQL API development

Comfortable with DevOps concepts - deployments, Kubernetes, GCP

AI-native. You actively use AI tools (Claude, Cursor, etc.) in your daily development workflow

Product-minded, proactive, and able to work across cultures

Strong ownership mindset and ability to drive technical decisions from idea to delivery

Experience leading architecture discussions, code reviews, and engineering best practices

Ability to balance hands-on development with technical leadership responsibilities

Nice to have:

Experience with Roda, Sequel, or dry-rb

Background in e-commerce, creator economy, or marketplace products

Our tech stack:

Ruby + Roda + dry-rb ecosystem (dry-transaction, dry-monads, dry-val