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GTM Strategy & Operations (AI Desktop & Mobile App)
GTM Strategy & Operations (AI Desktop & Mobile App)
This GTM Strategy & Operations role focuses on driving US user growth and go-to-market execution for a new AI voice agent product. The position involves developing and implementing growth strategies across various acquisition and community channels, working closely with product, design, and engineering teams, and identifying market opportunities and differentiation strategies within the AI consumer product space.
About the role
About the Role
You will be working on a brand-new AI voice agent product focused on transforming voice input into a polished communication experience.
What You Will Do
- Drive US user growth and go-to-market execution across multiple acquisition and community channels including YouTube, Tiktok, Reddit, LinkedIn, Product Hunt, influencer marketing, online communities, and emerging AI creator ecosystems.
- Develop and execute GTM growth strategies for consumer AI products, including organic growth, content marketing, creator partnerships, launch campaigns, and user acquisition experiments.
- Work closely with Product, Design, and Engineering teams to shape product positioning, branding, messaging, launch strategies, and viral growth loops.
- Identify and test new growth channels, campaign concepts, and social content strategies tailored for AI consumer products and productivity tools.
- Monitor competitor products and emerging AI productivity/voice startups to identify market opportunities and differentiation strategies.
- Collaborate with influencers, creators, AI communities and conduct user interview to build brand awareness and user engagement.
- Ability to work on-site at least 4 days a week in our Mountain View office, we provide free yummy lunch and dinner every day.
What We’d Like to See in You
- Proficiency in written and spoken Mandarin is a must-have skillset.
- 1–3 years of experience in growth, GTM strategy, product marketing, consumer app marketing, or operations roles within AI, SaaS, mobile apps, or creator economy products.
- Hands-on experience growing products through social and community-driven channels including TikTok, YouTube, Reddit, Product Hunt, Discord, influencer marketing, or creator partnerships.
- Strong understanding and hands-on experience on consumer AI product trends, especially in AI productivity, AI voice, AI creator tools for image/video generation, AI vibe coding etc.
- Excellent communication and storytelling skills with the ability to craft compelling positioning and messaging for AI consumer products.
- Passion for AI-native products and excitement about shaping the future of voice agents and AI-powered communication experiences.
Culture Fit
- Mission alignment: If you want to be part of a team to accomplish this great mission, we will provide you the best possible platform to do that.
- Self-directed: We work best with people that are driven, motivated, and aspire to greatness. Are you the sort of person that, if you had time on your hands, will independently find interesting and useful things to do?
- Hungry to learn: We are eager to see you learn new skills and grow. But learning is hard work and this is something we hope you want to do.
- Team orientation: We work in small, fast-moving teams. We don't believe in lone wolves. We watch out for each other and go after big goals together as a team.