Group Product Manager, Growth & CRM

At Playlist, life's richest moments happen when people step away from screens to move, connect, explore, and play. We're building the definitive platform for intentional living, connecting people with inspiring experiences in fitness, wellness, and beyond. With popular brands like Mindbody and ClassPass, Playlist empowers businesses and individuals, making it effortless for aspirations to become actions. Join us in reshaping technology's role to foster meaningful, real-world connections.

Mindbody equips wellness entrepreneurs with technology to support thriving businesses and create exceptional experiences. Innovation and curiosity drive our culture, connecting businesses and individuals through cutting-edge solutions. Join us if you're passionate about enhancing wellness through technology.

The Team

The fitness and wellness industry is built on consistency and transformation, but it’s challenged by high churn due to seasonality and the ebb and flow of human motivation.

We are building the "Motivation Engine" for this industry. Our goal is to help businesses seamlessly attract new clients, convert them through high-value trials, and turn them into lifelong advocates. We are looking for a Group Product Manager to lead the charge in evolving our current point solutions - messaging automation, AI chatbots, and sales pipeline tools - into a single, unified, world-class CRM.

The Role and Responsibilities

This is a player-coach position designed for a leader who loves the craft of product management as much as the art of people leadership. You will be responsible for both the high-level strategy of our growth ecosystem and the hands-on execution of our next-generation CRM.

• Team Leadership (Coach): Lead, inspire, and mentor a team of 3 Product Managers. You will hold a high bar, help them think bigger, push their creative boundaries, and navigate complex product challenges to improve our existing automation and sales tools.
• Product Execution (Player): Directly lead a dedicated squad to envision, build, and launch a unified CRM. You’ll take three separate solutions and weave them into a seamless experience that drives client retention.
• GTM Collaboration: Partner closely with Go-To-Market teams to package, price, and position the CRM solution for maximum market impact.
• Cross-Functional Integration: Work with other product and platform teams to ensure the CRM is deeply integrated into the broader Playlist ecosystem, creating a frictionless experience for both business owners and their clients.

Who You Are

• An Experienced Builder: 7+ years of experience as a hands-on PM, with a proven track record of shipping impactful products from 0 to 1 and scaling them.
• A Proven Leader: At least 3 years of experience managing Senior PMs. You know how to grow talent, delegate effectively, and maintain a high bar for excellence.
• A Growth Expert: Deep understandi