Director of Analytics - Hasbro, Inc.

Key Responsibilities

• Define and execute the analytics vision and roadmap for the DTC business, aligning data initiatives with revenue and customer experience goals.
• Build and mentor a high‑performing analytics team, fostering a culture of curiosity, experimentation, and data‑driven decision making.
• Design, develop, and maintain scalable data pipelines, warehouses, and reporting frameworks using SQL and modern data platforms.
• Lead advanced analytics projects—including segmentation, predictive modeling, and machine‑learning solutions—to optimize acquisition, retention, and conversion.
• Partner with product, marketing, and commerce stakeholders to translate business questions into analytical solutions, delivering clear visualizations and actionable recommendations.

Requirements

• 10+ years of experience in analytics, data science, or business intelligence, with at least 5 years in a leadership role.
• Expertise in SQL, Python (or R), and data‑visualization tools such as Tableau, Power BI, or Looker.
• Proven track record designing data warehouses, ETL processes, and implementing statistical models or machine‑learning algorithms at scale.
• Strong understanding of e‑commerce metrics, A/B testing methodology, and customer journey analytics.
• Excellent communication skills, capable of presenting complex insights to senior executives and cross‑functional teams.