Creative Digital Storytelling Manager - Brightmode

Creative Digital Content Storytelling Manager

Washington, DC or Remote | Service Employees International Union (SEIU) | Grade D | Salary: $108,104.86

About SEIU The Service Employees International Union (SEIU) is a union of about 2 million diverse members working in healthcare, the public sector, and property services. We fight for our Vision for a Just Society: where all workers are valued and all people respected, no matter where we come from or what color we are; where all families and communities can thrive; and where we leave a better and more equitable world for generations to come. We are an anti-racist union determined to check corporate power and uproot structural racism through unions, worker power, collective action, and government, legislative, and political action. We fight for Unions for All and a Government that Works for All so that all of us, across race and place, can have power together in unions and participate fully in our democracy.

The Opportunity SEIU is seeking a Creative Digital Content Storytelling Manager to help oversee and execute the union's video and digital content creation. This role supports the capture of compelling stories from members and campaigns and develops them into high-quality, engaging video and digital content that advances a unified narrative for the union. Serving as a thought partner and deputy to the Assistant Director of Digital Storytelling, this person will build and hone a content production machine — and the people who power it — for one of the country's largest labor unions.

This is a strong fit for a creative leader who thrives on rapid-response experimentation, wants ownership over a production pipeline, and is motivated by using storytelling to build worker power.

What You'll Do

Content Strategy & Production

• Oversee your own work and staff's work to build and hone a content production machine for SEIU.
• Use an editorial calendar, story arc, and unified messaging strategy to develop stories and content that drive the union's narrative forward.
• Apply message testing results to continually hone and improve content performance.
• Ensure message discipline by driving a unified narrative across the entire storytelling unit and the union.

Team Leadership & Development

• Build the skillset and ingenuity of video editors and content creators.
• Lead staff with an anti-racist lens, fostering a culture of rapid-response experimentation and creative brainstorming.
• Serve as a thought partner and deputy to the Assistant Director of Digital Storytelling.

Trends, Innovation & Standards

• Stay abreast of developments in digital content creation trends and how best to apply them in the labor and advocacy space.
• Ensure the union's creative work is innovative and helps exceed industry standards.

Relationship & Vendor Management