Channel Manager
vJOB DESCRIPTION – [Channel Sales Manager] 2 Your role will include supporting the company’s ongoing sales and growth opportunities by providing channel sales support to a region or portfolio of assigned partners or customers. The ideal candidate will have experience in channel management, strong communication and interpersonal skills, and a deep understanding of the sales process. Roles & Responsibilities: - 1. Team Review & Management Reporting: - • Scheduling Fortnightly team review for management updates, Aligning Organization focus and Directions as objectives & tasks on hand with Channel Sales, Private Education Institution sales, (Partner enabled Gem Business, Channel Sales and Channel B2B Projects). • Business Planning workshop with Channel sales team, working in alignment with Channel Direction for focus segment and finding pitch as needed for the solution to focus in Channel & provide Inputs and Directions to channel sales managers. 2. Product Team Support: - • Aligning Business Directions along with product Team - for Channel segment needs… Aligning Pitch with Portfolio on hand and also portfolio in plan. • Providing Filed insights for Management review thru product team for the Product Roadmap on hand, Mkt Needs on hand and ecosystem in mkt place for Channel Business - Specific Focus on Partners, Private Schools, GeM, Smart School projects and SSA/RUSA investments. 3. Championing Product & Segment Solution :- • Regular assessment and reporting of key technology trends in the territory, Understand & share evolving customer requirements by Channel for projects and Private education segment. • Experience and knowledge of solution selling - Channel Tender from private education, liaison with SI and Consultants, Taking ownership and Planning with Big B2B Channel Partner for multi locational institutions and projects. 4. Partner Management :- • Rich experience in close working with Channel, SI Partner & consultants in Assigned territory, having engagements with PMC for education & Govt Practice teams of partners will be an added advantage for Scaling GeM Business through Partners. • Organizing regular and detailed Business Review with Top 15-20 partner resellers in the territory assigned, setting direction and Aligning for support needed through sales & product team. • Building Management Level Focus with Key Education Consultants & system integration (SI), IT system integration partners. Driving Channel project Segment Specific Partner association 5. Competition Mapping:- • Insights around Organization (Team members & SI partner base) reporting on monthly basis to management. JOB DESCRIPTION – [Channel Sales Manager] 3 • Reviewing tracking and sharing key competition activity in Market place. Model line-up, pricing pitch on GeM, RC and Private & Government Tenders floated and concluded in mkt place. 6. Customer Management: - • Ensuring all states Private Education Institutions are mapped and structured for engagement through Sales team of Partners- Ensuring constant and close touch with Key Customer account stake holders. • All states Education institutions across all sub segments to be mapped with a structured key stake holders map and partner reseller map alongside. Experience in successfully working and influencing key decisions makers in Channel segment. • Impactful presentations and demonstration skills for ensuring solution pitch to customer segment. Drive to support enabling & equipping the partner sales team. 7. Sales Management: - • Experience with CRM/ZOHO management, Experience with structured and disciplined working on sales funnel management with sale steam as a part of scheduled review process. • Driving sales for UTL Range of education solutions across Projects in Private education with Reseller Channel Segment. • Working with Team to align detailed Pipeline by Sku, Segment, Partner, Closure time frame with proper understanding with clarity on Buying and award process. • Owing up the sales target for the territory assigned, Ensuring the Monthly Plans are robust, target accomplishments with a positive Margin is the mindset, Deliverable are best demonstrated when they start showing up as results in every action. 8. Marketing Drive: - • Working closely with B2B marketing team driving Initiatives for B2B Engagement & Initiative to Ramp up UTL education solutions Face in Channel Segment. • Ensuring Close Engagement for Channel Vertical Marketing Platform events and expos. Taking the Marketing drive and investments for RoI focused with Sales approach for Education Business. 9. Market Mapping: - • Knowledge on display technology, NEP 2020 linked education solutions and its future trends specifically pertaining to various LAB Applications, Education linked Smart Class, Hybrid Class, Recording Studio applications etc. • Hands on sales professional with understanding of core Private & Reseller segments - Detailed into Multiple Project plans and Procurement arms. Domain: • Industry: - Hardware; Office Automation; Education Technology Sales • Employment Type: Permanent Job, Full Time
JOB DESCRIPTION – [Channel Sales Manager]
2
Your role will include supporting the company’s ongoing sales and growth opportunities
by providing channel sales support to a region or portfolio of assigned partners or
customers. The ideal candidate will have experience in channel management, strong
communication and interpersonal skills, and a deep understanding of the sales process.
Roles & Responsibilities: -
1. Team Review & Management Reporting: -
• Scheduling Fortnightly team review for management updates, Aligning
Organization focus and Directions as objectives & tasks on hand with Channel
Sales, Private Education Institution sales, (Partner enabled Gem Business, Channel
Sales and Channel B2B Projects).
• Business Planning workshop with Channel sales team, working in alignment with
Channel Direction for focus segment and finding pitch as needed for the solution
to focus in Channel & provide Inputs and Directions to channel sales managers.
2. Product Team Support: -
• Aligning Business Directions along with product Team - for Channel segment
needs… Aligning Pitch with Portfolio on hand and also portfolio in plan.
• Providing Filed insights for Management review thru product team for the Product
Roadmap on hand, Mkt Needs on hand and ecosystem in mkt place for Channel
Business - Specific Focus on Partners, Private Schools, GeM, Smart School projects
and SSA/RUSA investments.
3. Championing Product & Segment Solution :-
• Regular assessment and reporting of key technology trends in the territory,
Understand & share evolving customer requirements by Channel for projects and
Private education segment.
• Experience and knowledge of solution selling - Channel Tender from private
education, liaison with SI and Consultants, Taking ownership and Planning with Big
B2B Channel Partner for multi locational institutions and projects.
4. Partner Management :-
• Rich experience in close working with Channel, SI Partner & consultants in Assigned
territory, having engagements with PMC for education & Govt Practice teams of
partners will be an added advantage for Scaling GeM Business through Partners.
• Organizing regular and detailed Business Review with Top 15-20 partner resellers in
the territory assigned, setting direction and Aligning for support needed through
sales & product team.
• Building Management Level Focus with Key Education Consultants & system
integration (SI), IT system integration partners. Driving Channel project Segment
Specific Partner association
5. Competition Mapping:-
• Insights around Organization (Team members & SI partner base) reporting on
monthly basis to management.
JOB DESCRIPTION – [Channel Sales Manager]
3
• Reviewing tracking and sharing key competition activity in Market place. Model
line-up, pricing pitch on GeM, RC and Private & Government Tenders floated and
concluded in mkt place.
6. Customer Management: -
• Ensuring all states Private Education Institutions are mapped and structured for
engagement through Sales team of Partners- Ensuring constant and close touch
with Key Customer account stake holders.
• All states Education institutions across all sub segments to be mapped with a
structured key stake holders map and partner reseller map alongside. Experience
in successfully working and influencing key decisions makers in Channel segment.
• Impactful presentations and demonstration skills for ensuring solution pitch to
customer segment. Drive to support enabling & equipping the partner sales team.
7. Sales Management: -
• Experience with CRM/ZOHO management, Experience with structured and
disciplined working on sales funnel management with sale steam as a part of
scheduled review process.
• Driving sales for UTL Range of education solutions across Projects in Private
education with Reseller Channel Segment.
• Working with Team to align detailed Pipeline by Sku, Segment, Partner, Closure
time frame with proper understanding with clarity on Buying and award process.
• Owing up the sales target for the territory assigned, Ensuring the Monthly Plans are
robust, target accomplishments with a positive Margin is the mindset, Deliverable
are best demonstrated when they start showing up as results in every action.
8. Marketing Drive: -
• Working closely with B2B marketing team driving Initiatives for B2B Engagement &
Initiative to Ramp up UTL education solutions Face in Channel Segment.
• Ensuring Close Engagement for Channel Vertical Marketing Platform events and
expos. Taking the Marketing drive and investments for RoI focused with Sales
approach for Education Business.
9. Market Mapping: -
• Knowledge on display technology, NEP 2020 linked education solutions and its
future trends specifically pertaining to various LAB Applications, Education linked
Smart Class, Hybrid Class, Recording Studio applications etc.
• Hands on sales professional with understanding of core Private & Reseller segments
- Detailed into Multiple Project plans and Procurement arms.
Domain:
• Industry: - Hardware; Office Automation; Education Technology Sales
• Employment Type: Permanent Job, Full Time
Qualifications and Education Requirements
JOB DESCRIPTION – [Channel Sales Manager]
4
• Minimum 8 years of channel sales experience in a business-to-business sales
environment with a proven track record of success and existing partner
relationships.
• MBA/M.Tech
• BBA/BCA/B.E/B.Tech
• or any other
Preferred Skills
• Presentable
• Good Communication Skills
• Quick learner
Posted June 26, 2026