remote
Analytics Manager - SEER Interactive
Software Engineer
Lead analytics initiatives for a digital marketing consultancy, driving insights with data, AI, and advanced analytics tools to inform strategy and optimize client outcomes.
About the role
Key Responsibilities
- Design and execute data collection, cleaning, and analysis pipelines to uncover actionable insights for marketing campaigns.
- Develop predictive models and machine learning solutions to forecast campaign performance and customer behavior.
- Collaborate with cross‑functional teams to translate analytical findings into strategic recommendations.
- Create interactive dashboards and visualizations that communicate complex data stories to stakeholders.
- Stay current on industry trends in AI, data science, and digital marketing to continuously improve analytical capabilities.
Requirements
- 5+ years of experience in data analytics or related field within digital marketing or advertising.
- Proficiency in SQL, Python (pandas, scikit‑learn), and data visualization tools (Tableau, Power BI).
- Strong statistical background and experience building predictive models.
- Excellent communication skills with the ability to present technical concepts to non‑technical audiences.
- Experience with cloud platforms (AWS, GCP, or Azure) is a plus.
Skills
data analysismachine learningdigital marketing