
Area Sales Manager with 10+ years in Sales & Marketing, Distribution, and Business Development
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A goal-oriented individual aiming for assignments in Sales & Marketing with a leading organization of high repute. I am a performance-driven professional with over 13 years of experience in: Sales, Marketing & Strategy, Distribution Management, Demand Planning, Business Development, Customer Servicing, Budgeting Activity, Branding & Promotion, Institutional/Project Sales, and Team Management.
Don Bosco Institute of Management
Master of Business Administration · Finance & Marketing
January 1, 2010 – January 1, 2012
K.C Das Commerce College, Guwahati
B.Com · Accountancy
January 1, 2006 – January 1, 2009
Guwahati Commerce College
12th
January 1, 2002 – January 1, 2004
South Point English School, Guwahati
10th
January 1, 2000 – January 1, 2002
Asian Paints Ltd
Area Manager, Focus Products: Wood Coatings & Waterproofing (Entire North East)
April 1, 2025 – Present
Guwahati, Assam, India
Asian Paints Ltd
Area Manager, Retail Sales (North East 2)
February 1, 2024 – March 1, 2025
Guwahati, Assam, India
Asian Paints Ltd
Area Manager, Retail Sales (North East 3)
April 1, 2022 – January 1, 2024
Guwahati, Assam, India
Asian Paints Ltd
Senior Sales Executive, Retail Sales (North East 2)
July 1, 2019 – March 1, 2022
Guwahati, Assam, India
Asian Paints Ltd
Project Sales Executive, Project Sales Guwahati City Local
July 1, 2017 – June 1, 2019
Guwahati, Assam, India
Tata Motors Ltd
Territory Sales Manager, Commercial Vehicles
September 1, 2016 – November 1, 2016
Guwahati, Assam, India
Asian Paints Ltd
Territory Sales Executive, Retail Sales
August 1, 2012 – September 1, 2016
Guwahati, Assam, India
Was instrumental in seeding Smartcare and awarded Recognition on the Spot (ROTS)
Asian Paints Ltd
January 1, 2022 – Present
350 + DTS installations during my tenure as a Senior Sales Executive. Highest in country
Asian Paints Ltd
January 1, 2022 – Present
Recognized & adjudged National Champion in 2020-21 in a 4 month organizational project: NEEV from among 50 Senior Executives across India at Asian Paints
Asian Paints Ltd
January 1, 2021 – Present
Fastest growing unit in Value, Volume & Emulsions in FY 19-20 and 20-21
Asian Paints Ltd
January 1, 2021 – Present
Awarded ROTS twice for successfully helping proliferate mechanization drive with the help of Graco sprayers in a price sensitive labour market like Guwahati
Asian Paints Ltd
January 1, 2019 – Present
Highest value of Adhesives billed in the region
Asian Paints Ltd
January 1, 2017 – Present
Team captain and steered NE2 unit to 1 lakh units of painting tools Divisional milestone
Asian Paints Ltd
January 1, 2016 – Present
National level champion in the contest 'Warriors of Wood' for achieving highest sales volume in wood finish segment
Asian Paints Ltd
January 1, 2016 – Present
Highest volume in region across Luxury Emulsions Royale Aspira, Ultima Protek, Royale Shyne
Asian Paints Ltd
January 1, 2015 – Present
Divisional Champion across all product categories
Asian Paints Ltd
January 1, 2015 – Present
Fastest growing territory in the country in volume @50% YTD and Value @45% YTD
Asian Paints Ltd
January 1, 2015 – Present
Regional Champion in Citius Altius Fortius contest across North East & West Bengal for highest growth Rate in Emulsions, Value & Volume
Asian Paints Ltd
January 1, 2014 – Present
2nd fastest growth rate in North East in Overall & Ex Putty in Tripura
Asian Paints Ltd
January 1, 2013 – Present
Highest Ex Putty Volume & Value in Shillong market
Asian Paints Ltd
January 1, 2013 – Present
University topper & Gold Medallist
Don Bosco Institute of Management
January 1, 2012 – Present
Cultural Fit Analysis
The candidate's extensive experience in a large, established company like Asian Paints Ltd, coupled with a brief stint at Tata Motors, indicates adaptability to corporate environments. Their consistent promotions and numerous awards demonstrate a strong drive for achievement and a competitive spirit. The focus on team leadership, influencer engagement, and channel partner management aligns well with roles requiring collaborative and relationship-building skills. The candidate's diverse geographical experience within the North East region of India also suggests cultural adaptability and understanding of regional nuances, which is valuable for a sales leadership role.
Soft Skills & Operational Fit
The candidate demonstrates strong leadership, team management, and motivational skills, essential for an Area Sales Manager role. Their experience in strategizing, market analysis, and stakeholder engagement indicates a proactive and results-oriented work attitude. The ability to manage complex networks and diverse product portfolios, coupled with a history of achieving significant business outcomes, suggests a high operational fit. The candidate's consistent career progression within Asian Paints Ltd highlights dedication and adaptability.