Paula Forero
Digital Marketing AnalystAI is analyzing your overall score…
Identifying your key strengths…
Evaluating your skill match against the job requirements…
Assessing your cultural and operational fit
AI is analyzing your overall score…
Identifying your key strengths…
Evaluating your skill match against the job requirements…
Assessing your cultural and operational fit
Junior Marketing Analyst with 2+ years in Data Analysis & Business Intelligence
Business Administration professional with experience in multinational companies, focused on data analysis to support decision-making. Experienced in transforming data into strategic insights, contributing to business performance optimization and value creation through data-driven analysis. I have worked with business and marketing data, supporting the development of reports, KPIs, and visualizations that enhance performance tracking and understanding. I bring a strong analytical mindset, with the ability to structure and communicate complex information clearly, and to collaborate cross-functionally with teams and stakeholders, aligning data analysis with business needs in dynamic environments. I am results-oriented and focused on driving impact, leveraging data as a key tool to understand, optimize, and strengthen decision-making.
Universidad Nacional de Colombia
Bachelor's Degree · Business Administration
August 1, 2020 – June 30, 2025
Clear Summit Group
Junior Marketing Analyst
January 1, 2026 – April 1, 2026
India
NielsenIQ
HR Intern
July 1, 2025 – January 1, 2026
India
Lenovo
Comercial Area Intern
January 1, 2025 – July 1, 2025
India
Universidad Nacional de Colombia
Research Assistant
January 1, 2024 – July 1, 2024
India
Universidad Nacional de Colombia
Academic Tutor Organizational Theory
January 1, 2023 – December 31, 2023
India
Google Data Analytics Professional Certificate
Coursera
January 1, 2025 – Present
Non-degree course: Excel
Faculty of Economic Sciences UNAL
January 1, 2024 – Present
Non-degree course: Introduction to Programming in Python and R
Faculty of Economic Sciences UNAL
January 1, 2024 – Present
Cultural Fit Analysis
The candidate's diverse internship experiences across HR, Commercial, and Research Assistant roles, coupled with international client collaboration, indicate adaptability and a broad perspective. Their academic background in Business Administration with a high GPA, along with continuous learning through certifications, suggests a strong work ethic and commitment to professional growth. This aligns well with a culture that values continuous improvement and cross-functional collaboration.
Soft Skills & Operational Fit
The candidate exhibits strong analytical problem-solving, strategic thinking, and teamwork skills, which are crucial for a Digital Marketing Analyst. Their experience in various data-centric roles, even internships, suggests an operational fit for roles requiring meticulous data handling and reporting. The ability to communicate complex information clearly, as noted in the 'About Me' section, is a valuable asset for stakeholder engagement.