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Data Analyst with 1+ years in SQL & Power BI for Data Analysis & Reporting
Detail-oriented Data Analyst with hands-on experience in SQL, Power BI, Excel, and Python for data cleaning, transformation, exploratory data analysis (EDA), and interactive dashboard development. Experienced in analysing marketing and business performance datasets to generate KPI-driven insights and performance reports. Strong understanding of data modelling, data validation, and business metrics tracking. Exposure to requirements gathering, business process mapping (As-Is/To-Be), and stakeholder coordination during SAP enhancement initiatives at KPMG. Adept at translating business problems into structured analytical solutions and delivering data-backed insights to support decision-making. Seeking entry-level Data Analyst / Business Data Analyst roles in analytics-driven organizations.
Pillai Institute of Management Studies & Research
Master of Management Studies · Marketing
August 1, 2022 – June 30, 2024
Pillai College of Engineering
Bachelor of Engineering · Electronics & Telecommunication
August 1, 2016 – June 30, 2020
Designo Architects
Marketing Analyst – Business Analytics
January 1, 2025 – January 1, 2026
Navi Mumbai, Maharashtra, India
Share Skills Training & Learning Solutions
Marketing Analyst (Business & Process Support)
January 1, 2024 – December 1, 2024
Navi Mumbai, Maharashtra, India
KPMG India Services LLP
Analyst
November 1, 2021 – September 1, 2022
Mumbai, Maharashtra, India
Meta Ad Performance Dashboard
June 1, 2026 – Present
Designed a KPI-driven dashboard analyzing 216K+ impressions, 25K+ clicks, and 1.3K+ conversions. Created DAX measures for CTR, Conversion Rate, Engagement Rate, and Purchase Rate. Built audience segmentation reports by age, gender, geography, and ad format. Identified high-performing ad types and peak engagement periods to support ROI improvement. Documented metric logic and assumptions before dashboard implementation.
Swiggy Sales Analysis
June 1, 2026 – Present
Cleaned and transformed raw order-level data using SQL. Applied Joins, CTEs, Subqueries, GROUP BY, and Window Functions for sales analysis. Designed a basic star schema for structured reporting. Analyzed revenue trends across city, cuisine, restaurant, and time dimensions. Generated insights on peak demand periods and top-performing regions.
HR Analytics Dashboard
June 1, 2026 – Present
Defined HR KPIs including Attrition Rate, Department-wise Attrition, and Salary Segment Analysis. Analyzed workforce trends across age groups, departments, and experience levels. Identified high attrition in early-career and lower salary brackets. Delivered interactive dashboard supporting proactive retention strategy.
SAP Certified Development Associate – ABAP with SAP NetWeaver
Unknown
June 1, 2026 – Present
Introduction to Oracle 12C: SQL
Unknown
June 1, 2026 – Present
Business Analytics
CoachX
December 1, 2025 – Present
Data Analytics
CoachX
November 1, 2025 – Present
Cultural Fit Analysis
The candidate's project diversity, ranging from marketing performance to HR analytics and sales analysis, indicates adaptability and a broad interest in applying data analysis across different business domains. Their experience in both marketing analyst and business analyst roles, coupled with academic projects, suggests a well-rounded profile suitable for roles requiring cross-functional collaboration. The certifications in Business Analytics and Data Analytics further align with a data-driven culture. The 'entry-level' self-assessment despite prior experience might indicate humility or a desire to solidify foundational skills in a new domain.
Soft Skills & Operational Fit
The candidate demonstrates strong analytical thinking, attention to detail, and problem-solving skills through their project descriptions and professional experience. Their background in business analysis at KPMG suggests good communication and stakeholder management abilities. The documentation of metric logic and workflow processes indicates an organized and thorough approach to work. The academic projects show initiative and practical application of learned skills.