Marketing Manager with 9+ years in E-commerce & Marketplaces
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Assessing your cultural and operational fit
Digital Growth & Performance professional with 8+ years of experience across e-commerce, marketplaces, and the Shopify ecosystem, including 4+ years specializing in Shopify website management. Expertise in performance marketing, conversion optimization, and data-driven decision-making with strong skills in Meta Ads, Google Ads, Google Analytics, Power BI dashboards, catalog management, marketplace operations, PDP optimization, A+ content, e-commerce SEO, inventory & pricing management, and team leadership. Proven ability to scale revenue, improve discoverability and conversion rates, streamline operations, and drive growth across D2C and marketplace channels.
Jyoti Nivas College, Bangalore
BSC · Physics, Mathematics & Electronics
August 1, 2013 – June 30, 2015
St. Euphrasia's Girls High School
SSLC
June 1, 2010 – May 31, 2010
Vijayabharathi PU College
PUC · PCMB
June 1, 2010 – May 31, 2012
Samskara Home - Marblerose Studio Private Limited
Head - Digital Growth and Performance
February 1, 2026 – Present
Bengaluru, Karnataka, India
Modenik Lifestyle
Senior Executive - Shopify & Marketplaces
December 1, 2023 – September 1, 2025
India
Mensa Brands
Brand Operations - Shopify & Marketplaces
November 1, 2022 – November 1, 2023
India
AJIO
Catalog Associate – AJIO Platform
March 1, 2020 – November 1, 2022
India
Ace Turtle Pvt. Ltd.
Assistant Manager - Catalog (Marketplaces)
April 1, 2019 – January 1, 2020
India
Swiggy
Catalog Associate
October 1, 2016 – January 1, 2019
India
Power BI Sales Dashboard – Pink Delights
June 1, 2026 – Present
Designed an interactive dashboard to monitor revenue, sales trends, and product performance Created KPI tracking for business decision-making Business Impact: Improved visibility into performance and faster decision-making
Smartphone Market Analysis Using Tableau
June 1, 2026 – Present
Built interactive dashboards to analyze smartphone market dynamics Highlighted brand competition and pricing insights Business Impact: Supported marketing and product strategy planning
Digital Marketing, Data Visualization using Power BI, Block Chain, Internet of Things, Artificial Intelligence
Great Learning
June 1, 2026 – Present
Scrum Fundamentals
Scrum Study
June 1, 2026 – Present
Cultural Fit Analysis
The candidate's career progression from Catalog Associate to Head - Digital Growth and Performance, spanning various e-commerce companies and marketplaces (Swiggy, AJIO, Mensa Brands, Modenik Lifestyle, Samskara Home), indicates adaptability and a growth mindset. Their involvement in personal projects like Power BI Sales Dashboard and Smartphone Market Analysis using Tableau shows initiative and a proactive approach to skill development. The breadth of experience across different e-commerce models (food delivery, fashion, D2C brands) suggests a versatile individual who can integrate into diverse organizational cultures focused on digital commerce and performance.
Soft Skills & Operational Fit
The candidate demonstrates strong operational fit through their extensive experience in managing end-to-end e-commerce operations, including catalog, inventory, pricing, and website performance. Their roles consistently involve coordinating with various teams (design, tech, developers, external partners), indicating strong collaboration and liaison skills. The ability to build structured reporting systems and improve conversion rates highlights a data-driven and results-oriented approach. The 'Team Leadership, Training & Quality Coaching' skill also points to strong soft skills for managing and developing teams.