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Assessing your cultural and operational fit
Web Marketing Technology Expert | Web Developer at heart
I started working in the web and digital world while completing my studies, developing a strong technological mindset and the ability to integrate business models into practical solutions. My journey began as a Web Developer, but over the years, I have expanded my skills and evolved into a Marketing Technology Expert. I bring a comprehensive understanding of both back-end (PHP, Apache, MySQL) and front-end (HTML, CSS, JavaScript) development, enriched by experience with modern scripting tools like NPM, Webpack, and Gulp. Throughout my career, I have worked with major open-source CMSs such as WordPress, Joomla, and Drupal, developing custom themes, plugins, and modules, while also exploring frameworks like Symfony, Laravel, Zend, and object-oriented programming. Today, I leverage my technological expertise to support marketing automation and data-driven decision-making. I specialize in orchestrating platforms like Marketo and Demandbase, integrating marketing technologies, and developing custom web tools to enhance operational efficiency. My analytical skills are rooted in a deep knowledge of tracking, reporting, and optimization. I define UTM methodologies, analyze digital acquisitions, and measure performance through tools like Google Analytics, Search Console, and third-party platforms like SemRush and Lighthouse. I also manage advertising platforms (Google Ads, StackAdapt, Demandbase) with a technical approach, ensuring integration and data accuracy. I thrive in the dynamic intersection between technology and marketing, continuously learning and adapting to new tools and methods. My curiosity and enthusiasm for innovation drive me to keep exploring, and whenever I discover something new, I still say, "wow"!
Università degli Studi di Milano
Laurea triennale, Comunicazione Digitale
January 1, 2006 – January 1, 2011
Board
Marketing Technology and Analytics Expert
October 1, 2023 – Present
Board
Webmaster
January 1, 2021 – September 1, 2023
Board
Web developer
September 1, 2018 – December 1, 2020
Swype Lab
Full-stack developer
March 1, 2016 – September 1, 2018
Seregno
Trilud SpA
Full-stack Developer
March 1, 2014 – March 1, 2016
Milan, Lombardy, Italy
Nethuns S.r.l.
Full-stack Developer
September 1, 2006 – February 1, 2014
Milan, Lombardy, Italy
LiveTrigger.com
December 1, 2013 – Present
LiveTrigger.com è un nuovissimo social network, creato per aiutare gli addetti ai lavori in ambito musicale ad organizzare eventi live musicali che, in poco più di un mese di vita, vanta già utenti in 50 nazioni diverse in tutto il mondo ed oltre 4000 visite mensili. Nato da due anni di lavoro, abbinati ad una decennale esperienza nella scena musicale indipendente europea, LiveTrigger.com é la prima start-up che mette in comunicazioni band, locali e promoter in maniera estremamente avanzata ed assolutamente gratuita.
Postman API Fundamentals Student Expert
Canvas Credentials (Badgr)
June 27, 2026 – Present
ABX Digital Marketing Specialist
Demandbase
June 27, 2026 – Present
Demandbase One Foundations
Demandbase
June 27, 2026 – Present
Google Analytics Certification
Skillshop
June 27, 2026 – Present
Adobe Certified Expert-Marketo Engage Business Practitioner
Adobe
June 27, 2026 – Present
Adobe Qualified: Marketo Engage Digital Marketer
Adobe
June 27, 2026 – Present
Google Data Analytics Certificate
Coursera
June 27, 2026 – Present
Advanced Google Tag Manager
June 27, 2026 – Present
Cultural Fit Analysis
The candidate's career trajectory shows a strong focus on web development and marketing technology, which aligns with roles requiring a blend of technical and business understanding. The personal project LiveTrigger.com indicates an interest in building and scaling web platforms. However, the target role is 'Frontend Developer', and while the candidate has full-stack experience, specific modern frontend frameworks (e.g., React, Angular, Vue) are not explicitly mentioned in their skills or project descriptions. This could indicate a potential gap in direct alignment with a specialized frontend role, suggesting a better fit for a full-stack or marketing-focused web development position.
Soft Skills & Operational Fit
The candidate's experience in client interaction (Swype Lab) and managing diverse marketing platforms suggests strong problem-solving, adaptability, and cross-functional collaboration skills. The progression from Web Developer to Marketing Technology and Analytics Expert at Board indicates a capacity for growth and taking on broader responsibilities. The project LiveTrigger.com demonstrates initiative and entrepreneurial spirit.