Senior Analyst with 6+ years in Video Optimization & Data Analysis
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Detail-oriented professional transitioning from Account Management in Video Optimization to Data Analytics, with hands-on proficiency in Python, SQL, Excel, and Power BI. Proven ability to clean and analyse complex datasets, build interactive dashboards, and translate performance metrics into clear, actionable business strategies.
AVS Engineering College
B.E · Electronics and Communication Engineering
January 1, 2019 – May 1, 2019
Sri Ramakrishna Saradha Higher Secondary School
Higher Secondary Certificate
January 1, 2015 – March 1, 2015
Sri Ramakrishna Saradha Higher Secondary School
Secondary School Leaving Certificate
January 1, 2013 – March 1, 2013
Paragon Digital Services (a dentsu company)
Account Manager – Video Ops
April 1, 2021 – May 1, 2026
India
Paragon Digital Services (a dentsu company)
Creative Auditor – Creative Services
August 1, 2019 – April 1, 2021
India
Smoking Healthy Risk Analysis
June 1, 2026 – Present
Visualised health impact data across 5 organs (heart, lungs, kidneys, liver, overall body) using Power BI with interactive slicers and drill-down reports. Highlighted correlation between nicotine exposure levels and organ damage severity, delivering a clear narrative for public health awareness.
Goodreads - Web Scraping
June 1, 2026 – Present
Automated extraction of 50 + book records from Goodreads using Python (BeautifulSoup), collecting title, author, rating, and genre data. Structured and exported the scraped dataset into a clean CSV for downstream analysis, reducing manual data collection time by 100%.
View ProjectBank Loan Analysis
June 1, 2026 – Present
Built a comprehensive KPI dashboard tracking loan volume, total funding, and repayment rates across a portfolio of 38,000+ records. Developed a 'Good vs. Bad Loan' classification model revealing that 13.8% of loans were non-performing, enabling targeted risk mitigation strategy.
View ProjectSales Performance Analysis
June 1, 2026 – Present
Designed a dual-focus Sales & Customer Intelligence dashboard using time-series analysis, comparative bar charts, and customer segmentation across 2 business units. Identified top-performing regions and seasonal sales patterns, providing a 360-degree view of retail health to support quarterly strategy planning.
View ProjectNetflix Data Analysis
June 1, 2026 – Present
Performed comprehensive SQL analysis on a dataset of 8,800+ Netflix titles using CTEs, window functions, and aggregations to answer 15+ business questions. Uncovered that 70% of content is movies vs. 30% TV shows, and identified the top 5 countries by content volume and dominant genres per region.
View ProjectCertified in Data Analytics
Pumo Technovation
June 1, 2026 – Present
Cultural Fit Analysis
The candidate's project diversity, covering risk analysis, sales performance, and content analysis, indicates a broad interest in applying data analytics across various domains. The transition from an Account Manager role to a Data Analyst target role, supported by personal projects and certifications, shows initiative and a clear career trajectory towards data-centric roles. The breadth of technical skills listed (Python, SQL, Power BI, Tableau, Excel) aligns well with a data-driven culture. However, the lack of open-source contributions or community involvement makes it difficult to fully assess collaborative cultural fit beyond professional work experience.
Soft Skills & Operational Fit
The candidate demonstrates strong analytical and problem-solving skills through their project work and professional experience in identifying trends, optimizing performance, and reducing error rates. Their experience in leading quality reviews and coordinating with stakeholders indicates leadership potential and cross-functional collaboration abilities. The transition from Account Management to Data Analytics suggests adaptability and a proactive learning attitude. However, the resume lacks explicit mentions of teamwork in project contexts, which could be a point for further exploration.