Key Strengths

Extensive 9+ years of experience in Business Development, Pre-Sales, RFP creation, Branding, Vendor Management, and Partner Development, directly aligning with a Senior Marketing Manager role.
Demonstrated success in securing major orders for AI Video Analytics and RFID solutions across diverse, complex sectors including Seaports, Defense, Oil & Gas, and Manufacturing.
Strong strategic planning and execution capabilities, including market penetration, client base expansion, and establishing new business units (e.g., US branch office).
Proficient in cross-functional collaboration, contract negotiation, and managing client relationships from lead generation to project closure.
Proven ability in branding new products, organizing promotional activities, and creating strategic technical and business partnerships.
Relevant educational background with an MBA in Marketing and IT and a B.Tech in Computer Science and Information Technology.

Cultural & Operational Fit

Cultural Fit Analysis

Based strictly on the provided assessment data, the psychometric test score is 0, which offers no positive indication of cultural fit. Therefore, cultural fit cannot be objectively assessed from the given test results.

Soft Skills & Operational Fit

The resume highlights strong soft skills such as "Strong Networking", "Client Relationship Management", "Partnership Management", "Negotiations", "Effective Communications", "Problem-Solving", "Flexibility", and "Team Building & Leadership". Experience in managing diverse portfolios and coordinating cross-functional teams suggests a high operational fit for a senior role. However, the psychometric test score of 0 prevents an objective assessment of these traits from the provided test data.

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Archana Kanaparthy

Marketing Manager

https://www.opentalent.in/archana-kanaparthy

Hyderabad, indiaMember since May 5, 2025

https://www.opentalent.in/archana-kanaparthy

Skills

Brand Designers

Experience

ZestIOT Technologies Private Limited

Asst. Manager- Partner Development

October 1, 2023 – September 1, 2024

Paper Sign Software Private Limited

Senior Marketing Lead

March 1, 2023 – May 1, 2023

Coresonant Systems Pvt Limited

Business Development Manager

June 1, 2021 – December 1, 2022

Coresonant Systems Pvt Ltd

Pre-Sales Manager

May 1, 2017 – May 1, 2021

Coresonant Systems Pvt Ltd

Sales Coordinator

June 1, 2014 – April 1, 2017

Key Strengths

Extensive 9+ years of experience in Business Development, Pre-Sales, RFP creation, Branding, Vendor Management, and Partner Development, directly aligning with a Senior Marketing Manager role.
Demonstrated success in securing major orders for AI Video Analytics and RFID solutions across diverse, complex sectors including Seaports, Defense, Oil & Gas, and Manufacturing.
Strong strategic planning and execution capabilities, including market penetration, client base expansion, and establishing new business units (e.g., US branch office).
Proficient in cross-functional collaboration, contract negotiation, and managing client relationships from lead generation to project closure.
Proven ability in branding new products, organizing promotional activities, and creating strategic technical and business partnerships.
Relevant educational background with an MBA in Marketing and IT and a B.Tech in Computer Science and Information Technology.

Cultural & Operational Fit

Cultural Fit Analysis

Soft Skills & Operational Fit