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IT Advisor @ Tomorrow Group | MIT Sloan | Technology & AI strategy for business operations
Let me start from where I am today, then tell you how I got here. What occupies my thinking right now is the gap between AI's potential and actual business readiness. After years of building enterprise platforms, integrating complex systems and leading digital transformation across multiple countries, AI feels like a natural evolution — not a separate discipline. The foundational work matters more than the tools: process mapping, data architecture, workflow clarity. These determine whether AI delivers value or adds expensive complexity. Most businesses in the 5–200 employee range don't have a clear path between "AI sounds important" and "here's where to start." That gap is where I focus. I write here about this intersection: technology strategy, AI in real operations, and what it takes for growing companies to adopt AI effectively. — How I got here. I started my first company as a university student in 1997. Over 25+ years I've founded and led technology companies across the UK, Italy, Germany and Latvia — K3 System, Ubooker, Karma3, Netech, Impact — as CTO, investor, partner and advisor. 1,000+ clients across finance, retail, fashion, tourism and food. At Ubooker we attracted investment from Renzo Rosso's Red Circle (Diesel Group) and Stefano Martinetto (Tomorrow London). Max Benedetti (YNAP–Yoox Net-a-Porter) joined as partner and advisor. As founder of Karma3, I turn early-stage ideas into operational businesses — from strategy and architecture through product delivery, team building and scale. Most recently as CTO and IT Advisor at Tomorrow — a global fashion accelerator with showrooms in Milan, London, Paris, New York and warehouses across multiple countries — I led a digital transformation program: enterprise architecture around a new ERP core, integration layer connecting order management, CRM, marketplaces and custom portals, and end-
MIT Sloan Executive Education
Executive Certificate, Applied Business Analytics
January 1, 2020 – Present
Università degli Studi di Padova
MSc in Electronic and Software Engineering
January 1, 1999 – Present
Tomorrow London
Information Technology Advisor
May 1, 2025 – Present
Tomorrow London
CTO
July 1, 2022 – April 1, 2025
K3 System
Founder
September 1, 2021 – Present
Greater London, England, United Kingdom
UBOOKER
Co-Founder
May 1, 2016 – Present
UBOOKER
CTO
May 1, 2016 – June 1, 2020
Karma3 SIA
Founder
September 1, 2014 – Present
Karma3 SIA
CEO/CTO
September 1, 2014 – May 1, 2018
Netech S.r.l.
Co-Founder
November 1, 2003 – July 1, 2014
Padova, Italy
IMPACT Multimedia Creations
Owner
October 1, 1997 – November 1, 2003
Castellavazzo (BL), Italy
Cultural Fit Analysis
The candidate's career path shows a strong inclination towards founding and leading startups, particularly in the fashion and cryptocurrency sectors. This indicates a preference for dynamic, innovative environments and a high tolerance for risk. Their experience in attracting investments and building companies from the ground up suggests a proactive and ownership-driven mindset. However, the target role of 'Information Technology Engineer' might be a mismatch for someone with such extensive leadership and entrepreneurial experience, potentially leading to overqualification or a desire for more strategic influence than an engineering role typically offers. The diversity of projects and roles (CTO, Founder, IT Advisor) shows breadth, but the alignment with a pure 'Engineer' role is questionable.
Soft Skills & Operational Fit
The candidate demonstrates strong leadership, strategic planning, and team management skills through their extensive experience as CTO and founder. Their entrepreneurial background suggests adaptability, problem-solving capabilities, and a results-oriented approach. The descriptions highlight abilities in stakeholder communication, budget management (CapEx and OpEx), and building strategic plans, which are crucial for operational fit in senior IT roles.