Alexander Steven Wilkinson

Chief Commercial Officer (CCO)

Key Strengths

Extensive experience (10+ years) in commercial leadership, sales, and business development within SaaS, AI platforms, digital advertising, and programmatic media.
Proven track record of driving significant revenue growth (e.g., $2M+ in 6 months, 45% YoY growth, $8M+ enterprise revenue) and achieving high quota attainment (120-130%).
Strong expertise in building and scaling revenue engines, managing multi-market pipelines, forecasting, and go-to-market execution across MENA.
Demonstrated ability to acquire and expand enterprise clients, including major holding groups and government entities (e.g., Saudi Tourism Authority, P&G, du).
Proficiency in translating complex, data-driven platforms into commercial value and fostering long-term client relationships.
Experience in leading and managing sales teams, improving close rates, and generating recurring revenue through partnerships.

Cultural & Operational Fit

Cultural Fit Analysis

The candidate's extensive experience across various companies in the MENA region, coupled with a background in digital advertising and AI platforms, suggests a strong cultural fit for a dynamic, growth-oriented commercial role. Their track record of driving business expansion and working with diverse client segments (SMB, agency, enterprise) indicates an ability to thrive in varied business environments. The focus on 'Human Performance & Biohacking' and 'Fitness & Functional Training' as interests could imply a disciplined, goal-oriented, and health-conscious individual, which often aligns well with high-performance commercial roles. The 'Business, Marketing and Media' interest further reinforces alignment with the target CCO role.

Soft Skills & Operational Fit

The candidate demonstrates strong leadership, strategic planning, and execution skills, evidenced by their success in building and scaling sales teams, managing complex pipelines, and consistently exceeding revenue targets. Their ability to translate technical platforms into commercial value and manage long-cycle enterprise sales indicates strong problem-solving and negotiation capabilities. The focus on structured execution and sales discipline suggests a methodical and results-oriented operational approach. The candidate's experience across diverse sectors (FMCG, automotive, financial services, technology, retail, telecom, luxury) and client types (SMB, agency, enterprise) indicates adaptability and broad market understanding.

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About

Commercial leader with 10+ years of experience driving enterprise revenue growth across SaaS, AI platforms, digital advertising, and programmatic media, with a broader 18-year career across digital, ad-tech, and creative industries spanning SMB, agency, and enterprise clients. Proven track record of building and scaling revenue engines across MENA, managing multi-market pipelines, forecasting, and go-to-market execution, with teams delivering $12M+ annual revenue and consistent over-performance against targets in high-growth environments. Specialist in translating complex, data-driven platforms into clear commercial value, driving predictable revenue growth, enterprise expansion, and long-term client relationships across SMB, agency holding groups, and enterprise organisations.