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Director of Sales with 10+ years in telecoms sales and commercial leadership, driving large increase
I am a dynamic and high-energy sales and commercial leader, formerly Head of Enterprise Unit (B2B) at Vodafone Qatar. I've also worked for VimpelCom in Algeria and Vodafone in Egypt. I am able to align & optimise the people, processes, channels and market intelligence required to drive large increases in sales. My career has included sales leadership, the development of innovative sales & commercial strategy, P&L and budget ownership, consulting / advisory, building & mentoring diverse high-performing multinational teams, driving digitization & process improvements, major account management, handling senior stakeholder relationships (CXO clients, partner companies, cross-functional colleagues etc), creating new sales operations models, channel development and more.
Cairo University
Bachelor of Commerce · Accounting
N/A – June 30, 1997
Telcobridge Consulting
Senior Consultant / Advisor (Independent Projects)
October 1, 2025 – Present
India
Vodafone
Head of Enterprise Unit (B2B)
July 1, 2014 – September 1, 2025
Doha, Doha, Qatar
VimpelCom
Corporate Sales and Enterprise Business Solutions Director
April 1, 2009 – June 1, 2014
Algiers, Algiers Province, Algeria
Vodafone
Regional SME Sales Manager - Enterprise Channel
July 1, 2008 – March 1, 2009
Cairo, Cairo Governorate, Egypt
Vodafone
Centralat (Kiosks) & Syndicates Sales Manager - Enterprise Channel
December 1, 2006 – June 1, 2008
Cairo, Cairo Governorate, Egypt
Vodafone
SME Sales Manager - Enterprise Channel
March 1, 2006 – November 1, 2006
Cairo, Cairo Governorate, Egypt
Vodafone
Key Accounts Senior Sales Supervisor - Corporate Channel
April 1, 2005 – February 1, 2006
Cairo, Cairo Governorate, Egypt
Vodafone
Sales Executive, Senior Sales Executive & Sales Supervisor
May 1, 2000 – March 1, 2005
Cairo, Cairo Governorate, Egypt
KPMG
Market Analyst
June 1, 1997 – April 1, 2000
Cairo, Cairo Governorate, Egypt
Cultural Fit Analysis
The candidate's extensive experience across multiple roles within large multinational corporations like Vodafone and VimpelCom, coupled with their current independent consulting work, suggests a strong cultural fit for dynamic, results-driven environments. Their history of building teams, developing new channels, and driving significant growth indicates a proactive and entrepreneurial spirit. The diversity of projects and initiatives undertaken, from launching IoT services to revamping partnership ecosystems, shows a broad skill set and adaptability. The candidate's stated interest in advanced sales, leadership, and new technologies aligns with a culture of continuous learning and innovation. The long tenure at Vodafone also indicates loyalty and the ability to thrive within established corporate structures.
Soft Skills & Operational Fit
The candidate demonstrates strong leadership, strategic planning, and execution skills. Their experience highlights an ability to build and mentor high-performing teams, drive process improvements, and manage complex sales operations. The consistent achievement of targets and significant business growth indicates a results-oriented and resilient work attitude. The candidate's background in establishing new business models and leveraging digital transformation suggests adaptability and an innovative mindset, which are crucial for a Director of Sales role. Their ability to manage churn and improve NPS also points to strong customer relationship management and operational effectiveness.