Digital Marketing Analyst with less than a year in Social Media Marketing, Data Analytics & Content
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Assessing your cultural and operational fit
MBA candidate (Finance & IT) with BBA in Marketing and proven experience in social media marketing, content creation, digital campaign execution, and data analytics. Organically grew a LinkedIn community to 8,500+ members through consistent content strategy, audience engagement, and organic growth techniques. Proficient in Google Analytics (GA4), Canva, Power BI, Excel, SQL, and Python. Skilled in SEO, copywriting, brand storytelling, content calendar management, email marketing, and Instagram, Facebook, LinkedIn, and YouTube platforms. Seeking a Social Media Marketing Internship to drive brand awareness, engagement, and organic growth.
Institute of Technology & Science
MBA · Finance & Information Technology
August 1, 2025 – June 30, 2027
Institute of Technology & Science
BBA · Marketing
August 1, 2022 – June 30, 2025
Infosys Springboard
Data Visualization & Analytics Intern
October 1, 2025 – December 1, 2025
India
Livzon
Digital Marketing & Social Media Intern
March 1, 2024 – May 1, 2024
India
LinkedIn Community Building
June 1, 2026 – Present
Grew LinkedIn professional community from 0 to 8,500+ members focused on HR, data analytics, and career development - demonstrating organic growth strategy • Developed and executed weekly content calendar with posts, articles, and infographics to drive consistent audience engagement and brand awareness • Analysed engagement rate, post impressions, follower demographics, and content performance using LinkedIn Analytics to continuously optimize strategy • Applied copywriting and brand storytelling techniques to increase content reach, resulting in sustained organic follower growth
HR Analytics & Workforce Dashboard
June 1, 2026 – Present
Designed a Power BI KPI dashboard tracking headcount, attrition rate, and hiring turnaround — used for monthly management reporting • Used SQL and Excel to clean and structure workforce data, automating monthly HR MIS report generation and reducing manual effort
Financial Data Analytics Dashboard
June 1, 2026 – Present
Built an interactive dashboard tracking revenue, costs, and profit margins; leveraged Python (pandas) to automate data cleaning and analysis
Google Analytics (GA4) Certification
June 1, 2026 – Present
Meta Blueprint - Social Media Marketing Basics
Meta
June 1, 2026 – Present
MS Excel Certificate
Unknown
June 1, 2026 – Present
HubSpot Content Marketing Certification
HubSpot Academy
June 1, 2026 – Present
Microsoft AI Skills Challenge
Microsoft
June 1, 2026 – Present
Hootsuite Social Marketing Certification
Hootsuite
June 1, 2026 – Present
Data Analytics Professional Certificate
Unknown
January 1, 2025 – Present
E-Commerce Team Lead Certificate
Unknown
January 1, 2024 – Present
Cultural Fit Analysis
The candidate's diverse project portfolio, including community building, HR analytics, and financial data analytics, shows a broad interest and adaptability. Their pursuit of multiple certifications (Google Analytics, Meta Blueprint, HubSpot, Hootsuite) indicates a proactive learning attitude and commitment to staying current with industry trends. The blend of marketing and data analytics skills aligns well with roles requiring both creative strategy and analytical rigor, suggesting a good fit for dynamic, data-driven marketing environments.
Soft Skills & Operational Fit
The candidate demonstrates strong initiative through personal projects like LinkedIn community building and various dashboards. Their internship experiences highlight teamwork and cross-functional collaboration. The focus on data validation and quality checks indicates an attention to detail and reliability in reporting. The candidate's academic background in Marketing and Finance/IT, combined with practical experience, suggests a well-rounded individual capable of analytical and strategic thinking.